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I am a fan of Team Cannondale rider Peter Sagan, one of the fastest cyclists in the European peloton.  Not only is he a talented rider, he is a popular draw among cycling fans.

To capitalize, apparel maker Sugoi has launched a custom Cannondale Peter Sagan jersey prior to the Tour of California.  The jersey should be available in the United States by June 15, with a $100 MSRP.

“I wanted a jersey that spoke to my inner drive to win, but also shows off my fun side. Working with Sugoi they quickly understood my vision, and I hope people love the jersey as much as I do,” Sagan said in a company press release.

I look forward to seeing Sagan at the 2014 Tour of California, where he will look to improve his leading 10 career stage wins in the Golden State.

I know the Alameda Runners have owned a few pieces of Sugoi gear over the years, and its products are simply incredible.  (You will pay for that quality however, so don’t get sticker shock!)

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